Articles (104) Destinations (34) Interviews (97) Market research (11)
Marketing & communication / Spain
15-02-2011. -
[...]
Marketing & communication / Spain
25-01-2011. -
[...]
Congresses / Global
17-01-2011. -
Business models seem to be evolving in congress centres. Why? Industry economics had a real shake-up during the recession and many traditional industry business models simply don’t work as well anymore. There are more suppliers; functions have in many cases been contracted out [...]
Event organisation / Spain
03-01-2011. -
[...]
Event organisation / Global
23-12-2010. -
What was the most interesting example of how technology helped a meeting when the volcano erupted in Iceland and grounded many flights?I was asked the same in a tweet after the volcano erupted. As a result, I wrote an account of my personal experience when I was due to speak at [...]
Agencies / Spain
26-11-2010. -
Where have the names of event agencies born? We asked Alberto Castellanos, Marta García, María Domínguez, Pablo Luxury and Raul Fuentes, communication managers of Last Lap. [...]
Agencies / Spain
22-11-2010. -
The name is the business card of an event agency. Where do D6 come from? We asked the president, Gonzalo Figari. [...]
Agencies / Spain
15-11-2010. -
Where does the name of your agency come from? We asked Cristina Rodriguez and Xavier Rosón Rubira, directors of La madre de los Beatles. [...]
Agencies / Spain
11-11-2010. -
We asked to the director of El Teniente Sam, Barbara Antón, whence comes the name of your agency. [...]
Agencies / Spain
04-11-2010. -
The events sector today: better or worse than a decade ago? Definitely better. We have a very structured sector that gives press information and opens borders every day. But this does not mean that everything is done.What should be improved? It is a young sector and, therefore, [...]
Agencies / Spain
03-11-2010. -
What is the origen of the name? Mr Hitchcock used this tool to capture the viewer´s attention. He himself was the one who created that word, MacGuffin, something magical and abstract that the director makes the viewer feel in moments of suspense. Being a communications agency, [...]
Agencies / Spain
28-10-2010. -
Seeing the madness that contain business cards in our industry, it is clear that there is creativity. We talked with Antonio Pascual Ridruejo, CEO of My dear Watson. [...]
Agencies / Global
18-10-2010. -
They head BHA´s ranking of event agencies in Europe. Grass Roots has five activities which all revolve around the same idea: performance improvement. [...]
Agencies / Spain
14-10-2010. -
What madness is hiding behind agencies names? On this occasion we asked Fernando Godoy, general manager of the Mister Goldwind agency. [...]
The new Colombia
No wonder that Bogotá has climbed 32 places in the world ranking of ICCA in just one year, or that the big hotel chains strong bet for Colombia ... the country has reinvented itself in the last decade and has much to offer for our sector. Want to know more? Join us and discover the new Colombia.
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