Articles (104) Destinations (34) Interviews (97) Market research (11)
Companies / Spain
15-07-2010. -
A marketing plan systematicly includes events? Certainly not. The realisation of events must obey the fulfilment of the marketing objectives. Not only events are the solution, there are many other tools within the marketing mix that can help you reach your goals.Then… what is [...]
/ Asia
14-07-2010. -
What is the current situation of the meetings market in Asia: is it following the general economic euphoria of the continent?There is no doubt that it is an exciting time for the meetings industry in China. Despite a challenging worldwide economic environment, the meetings, ince [...]
/ Global
30-03-2010. -
Ray gives us good news: the man sees a pickup in the current environment, although of course we are not in boom times yet, and no one knows when this will come back... The prospects for the Europe- and America-based shows are currently clearly good. And the man likes Spain, whic [...]
Associations / Global
23-03-2010. -
Reed Travel Exhibitions recently announced a joint project with MPI which consists in analising "the value of meetings". Behind such a general phrasing is something essential for an industry which has always lacked understanding about its own mission, its own accomplishments. Wh [...]
Conferences & seminars / India
10-03-2010. -
A few days away of GIBTM (The Gulf Incentive, Business Travel & Meetings Exhibition) fourth edition, which begins on 29 March; we have spoken with Graeme Barnett, head of GIBTM, who gives us deep analysis of the region, anticipating the show. [...]
Hotels & Venues / Monaco
08-03-2010. -
This 70.000m2 venue, made of metal and glass and following a modern design, stands just above reclaimed land conquered from the sea, and has had a clear green positioning. It was one of the first sites achieving ISO 14001 certification in Europe. [...]
Hotels & Venues / Spain
24-02-2010. -
According to him,"cities that want to grow, are incorporating in their development venues specialises in meetings". [...]
Anniversaries and Celebrations / Spain
26-01-2010. -
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Anniversaries and Celebrations / Denmark
07-01-2010. -
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Trends & market research / Global
28-12-2009. -
What technologies are growing more / will grow more in congresses, in your opinion? Based on the early findings emerging from the Convention 2020 study, our expectation is that we will be making far more use of a variety of technologies:• Tools to help in the planning and desi [...]
Hotels & Venues / Spain
24-11-2009. -
The aim, explained Benoit, is "associate the brand with the corporate market", providing an integral offer of business (business centre and hotels) and leisure (amusement park, golf, and beach club). [...]
Marketing & communication / Spain
04-11-2009. -
How can be change people attitudes through events? Cathy Paredes, psychologist and coach, motivation expert and experiential trainer, has the answer. We interviewed her during the 2 Intelligence Meeting. (Video) [...]
The new Colombia
No wonder that Bogotá has climbed 32 places in the world ranking of ICCA in just one year, or that the big hotel chains strong bet for Colombia ... the country has reinvented itself in the last decade and has much to offer for our sector. Want to know more? Join us and discover the new Colombia.
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