How to strengthen its green positioning, and communicate that position in an important trade fair? Fiat´s answer to this question is the eco:Drive GP.
More than 500,000 drivers from Italy, France, Germany, Spain and the UK may participate in this unique "race." The eco:Drive GP is the first competition that is based on the actual usage data of the vehicle, thanks to the use of the eco:Drive, a software created by Fiat and Microsoft.
The finalists from each country will be in Italy in December, coinciding with the Bologna Motor Show. The prize will be a Fiat Air500Twin, the latest release of the Italian brand.
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No wonder that Bogotá has climbed 32 places in the world ranking of ICCA in just one year, or that the big hotel chains strong bet for Colombia ... the country has reinvented itself in the last decade and has much to offer for our sector. Want to know more? Join us and discover the new Colombia.
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Modular galleries for events. TUBBO, designs and decorates your events. Transmits freshness and transparency to your brand.
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