A ship is a venue that usually works for product presentations, which give an air of exclusivity and customization. But if the product has also a relationship with the sea, the event is round. ..
This was the case of a book by Carmen Posadas set in the sea, which was launched in Barcelona to a group of 46 vendors in a boat Barcos&Eventos, La Goleta Turca, equipped with audiovisual media that accompanied the exhibition.
Saraus Marcom Estudio was the agency responsible for the launching of the book, published by Planeta. Attendees received an invitation to celebrate a divorce in a yacht (as happens in the novel). Once in the boat, they found not only the crew but some actors playing the part of the main characters of the book. And that´s not all! Even a murder was announced...
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