28-10-2010. -
Ten hearses through the streets of Madrid on the occasion of the release of the first MTV series made in Spain, ´Now or never, what would you do before you die? . The campaign was created by the agency Shackelton. [...]
28-10-2010. -
New York’s latest trend in the art field is called Art Battles. Today, the shopping center La Machinista opens the first Art Battle taking place in Europe: bARTcelona 2010. [...]
Spain / Trends & market research
27-10-2010. -
”Beam me up Scotty!” the catch phrase by Captain Kirk in Star Trek may one day become a reality when technology and science make teleportation possible... Meanwhile, for meetings, being able to connect/contact to others and in the shortest and easiest time/way possible is a [...]
27-10-2010. -
No need to worry about stepping on the tails or if we attend a concert, bring us home. Eristoff´s bid for an online music festival just celebrated its fourth edition, by the group Mendetz and stars were undoubtedly the spectators, through www.eristoffinternativefestival.com. [...]
Spain / Marketing & communication
27-10-2010. -
Social networks are no longer a mere sounding board for events: they have assumed a primary importance for its success. GMR Marketing España developed an awareness campaign called The Pink Energy for Energizer. Web 2.0 was the main responsible of its notoriety. [...]
Spain / Trends & market research
27-10-2010. -
Event technology is one of the strongest trends of the moment. WorldWide Technology Watch (WWTW), organized by EIBTM, is an indicator of this development. This year it had a record turnout, with 53 nominations. The tendencies that clearly stand out are the rise of mobile applica [...]
26-10-2010. -
During Shanghai World Expo 2010, a construction called attention due to its uniqueness: the Air Tree. Audiovisual displays projected 360 º images of Madrid, visible both from inside and from outside the work. [...]
26-10-2010. -
Its name, and flavor is in the minds of representatives of almost all generations. Sugus met parents and children in a sweet encounter in Madrid. [...]
Spain / Marketing & communication
26-10-2010. -
Ron Barceló chartered a plane to Ibiza with 200 youths who had started their morning in schools and decided to change their plans for a trip to Pacha, Ibiza. The concept of Ron Barceló campaign “Live Now” was: Decide what you want to do now, come and live a unique experien [...]
25-10-2010. -
Due to the launch of the latest Xbox 360 technology, Kinect, the agency La Dispensa created the Casa Kinect, a pop up whose is to catch the player in another reality. Fans of recent developments in the field of video games can try this new game system without controls, performed [...]
Spain / Promotions & road shows
20-10-2010. -
The Shoefiti (act of hanging shoes on telephone lines, electricity and trees among others) began as a marginal share. Today, common practice between art and fashion was the base of the campaign carried by Power Factory to Converse, and allowed him to become finalists in the last [...]
Portugal / Anniversaries and Celebrations
19-10-2010. -
Talisman Group was responsible for organizing this event and gala dinner later, which took place at the Palacio da Bolsa in Oporto and at the Sheraton Porto respectively. [...]
18-10-2010. -
A magical dinner set in the Al Andalus was the highlight of an incentive for Acura organized by Creatur in Madrid, Marbella and Tangier: a fully themed space with shows and arabic decoratation that recreated the charm of the Arabian Nights. [...]
Spain / Promotions & road shows
18-10-2010. -
Street, 400 chairs and a Web ... this was the combo behind street marketing action embodied by the agency Stress for InfoJobs: 10,000 postcards were distributed among the bystanders who did not hesitate to take home the 400 chairs set up on purpose. The Web generated for the eve [...]
Latin America / Animation, shows
18-10-2010. -
On the 9 and 10th of October, more than a million Mexicans filled Paseo de la Reforma, Mexico City’s largest and most important avenue, to live the Olympic Bicentennial Festival, a Mexican Sport Ministry Event (CONADE) co-designed and organized by Havas Sports Mexico. [...]
A new cruise terminal; the sky100 lookout platform, 10,000 restaurants and The New Ocean Park, the largest marine park in the world. This year Hong Kong is more attractive than ever.
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