Spain / Sustainability and CSR

Events ´no plug´

21-09-2011. - Impossible? Well almost, but there are almost nothing that the witt and creativity can not solve. Even when we set this challenge, the idea was to see if it was possible or not to hold an event without a plug, we return to it because the professionals we contacted gave us many go [...]

Spain / Tourism and incentives

Extreme outdoor: when all else fails... way to Galicia

26-07-2011. - Abramar DMC has named its ´Simulators Experience´ incentives and the adjective is not free. In Vigo, the agency organizes activities that may include from fires to wrecks or even fall into the sea with a helicopter. [...]

Spain / Tourism and incentives

Upward trends in outdoor

06-07-2011. - The trends are highly variable. Andreu Mateu, of Dreams & Adventures, recommends those based on new technologies, using Ipad and Iphone through their new applications and those created for the agencies themselves ... [...]

Spain / Anniversaries and Celebrations

How to save on catering?

21-06-2011. - "Everybody has to take more imagination because customers do not want to stop organizing the events, but to minimize costs", Victoria Gonzalez, founding partner of Eventhropology. [...]

Spain / Professionalization

Event intelligence: Panic under control

10-03-2011. - If you have spent time in onr industry, sure you have experienced stressful situations... All is prepared for the event, and suddenly something goes wrong and the nerves emerge. You must solve unforeseen NOW, and once panic is activated, it is like a wild horse that one can´t s [...]

Spain / Promotions & road shows

Flashmob & happening: in search of absolute interaction

25-01-2011. - Evolution of marketing, low cost option, explosion of creativity? There are many reasons why flashmobs and happenings are emerging as the preferred choice of brands which want to achieve the desired interaction and turn the audience into the protagonist. But ... how to be part o [...]

Great Britain / Conferences & seminars

"They never obey" ... how to get people to accomplish

05-01-2011. - Getting compliance was an issue discussed at the last Industry Forum Meeting in London. Castrol professionals, Morgan Stanley, Ernst & Young and a consultant discussed how to get more discipline in political events. [...]

Spain / Anniversaries and Celebrations

Virtual Events: New online business solutions

01-12-2010. - Seeing the success of the Internet, we asked when virtual events would take off. The recession has combined with unprecedented technological improvements to give virtual events a chance to start their development. We spoke with Hector Merolla, CEO of VisualMente, and Miguel Fern [...]

Spain / Catering & drinks

Latest news from the world of catering

15-11-2010. - Take the tradition, mix it with organic ingredients and add a bit of innovation. This is the current catering recipe. The craft is also booming in the kitchen ... but in times of creative obsession has to be combined with new ideas. Customers prefer the simplicity of the natural [...]

Spain / Types of events

Post-event surveys: 10 tips for getting valuable information

09-11-2010. - How was the event? What could we do better next time? What reaction can we expect from the audience? Surveys have established themselves as a rite required in the process of organisation. But... do you do it right? Some advice. [...]

Global / Event organisation

Keep the attention: the new challenge in meetings

27-10-2010. - Maybe it´s something hard to admit it, but our brain has its limits. Many researchers have analyzed the capacity of our brains to keep attention, and the verdict is about twenty minutes.The key is to structure the talk in short segments (20 minutes for example.) and to have a pa [...]

Global / Merchandising & gifts

10 tips on using color in the events

18-10-2010. - Color is a weapon too powerful to not use it your event. Beyond its aesthetic quality, it affects in an emotional level: it will give the audience the energy they need or otherwise calm their nerves in a tense meeting, increase their communication skills for a good networking or [...]

Spain / Transport & logistics

12 things you should know about your airline reservation

06-10-2010. - Three conventions confirmed: Paris, China and the U.S., a conference in London and a trip to Jordan. Flying is essential for the MICE sector, but watch out! it can be a big headaches ... but luckily there are "intermediaries." We ask Javier Solano of Viajes Orienta travel agency [...]

Global / Event organisation

Compliance: your company could save loads of money on its events!

16-09-2010. - This headline, which sounds like a bad slogan of a telemarketing programme, is probably true in your business. Do not be ashamed: almost all firms are equal and have no processes that optimise the procurement and planning of events. Each event is a world of its own... The issue w [...]

Global / Trends & market research

Transparency in prices: a requirement in incentives today

26-05-2010. - You won’t be surprised to hear that times in our sector require extra efforts and the service offered to customers. In this sense, one of the urgent requirements is becoming more transparent about pricing policy. [...]