Gran Canaria reinvents the fam trip
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From 25th to 28th September, 18 professionals from various agencies flew to Gran Canaria.They were divided into four teams, given a brief of an event (with the possibility to change it based on their inspiration), and the experience started. It included two educational sessions (on how to make a trip a real communicational experience, and on trends in conventions andincentives), which would serve as a basis for their work during these days.
Formal hotel visits were substituted by quick presentations in unlikely places (the garden of an ecological country house, or just sitting on cushions amidst the amazing rocky volcanic landscapes of the island…). On the last day, each group gathered with a computer, basic information about the island, for a two-hour working session in which they could consult the members of the convention bureau to get ideas or practical information for their event.
Proposals were presented in a gala night at the beautiful classical Teatro Pérez Galgos. After the awards were handed out, the back curtain opened for a dinner on the stage. The stars were the participants, after all…
