The drinks giant Diageo is very much part of our lives and follows trends and changes thoroughly. So much so, that they published a trend report, highl ...
43 articles found in the newspaper library
They have often been presented as cats and dogs: creatives and producers are seen ...
We wonder whether the frenetic pace of the events sector in Spain is the same in ...
It is a complex notion, but incredibly promising. Legacy (simplistically, we can ...
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A wellness activity by the poolside of the Gran Hotel Central; a networking coffee to reconnect with 40 incentive travel professionals and venues; an exchange of ideas on how our industry can be more sustainable: that was the recent SITE event in Barcelona, which offered a great opportunity to connect with this community, re ...
Probably never before has a conference of MPI been so eagerly awaited. The yearly ...
Interview Alexander Alles from NetZero
If you don’t measure, you don’t know. And if you don’t define objectives, you pro ...
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If you want to understand a sector, better than a big market study (and easier), you can go to its annual event (trade show, congress, conference...) and talk to a lot of people, even watch their faces. You will understand the concerns, trends, and simply the health of the sector in question. This is precisely what we did at ...
If you are tired of the conversation around sustainability, get ready for more, much more: the need to ensure t ...
Bleisure, i.e., business + leisure, or in other words, taking advantage of business trips to extend the days of ...
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When it comes to our environmental track record, we are a highly imperfect industry, as you have probably reflected at the end of one of your events, f ...
It's one of the first times, but I'm afraid it wont be the last. One executive to ...
Anyone who doubted the seriousness and urgency of climate change will have had mo ...
We all know the madness that we have experienced in recent months in Spain’s even ...
Florian Rotberg from Invidis Consulting is a great expert on trends and innovations in the audio-visual world. For the past 15 years he has been collaborating with the giant AV show ISE (which is coming to Barcelona from 10 to 13 of May), especially involved in the digital signage section of the show, but beyond this, he fol ...
These are probably times when we need to understand the evolutions of our industr ...
Hurt but still on its feet and fighting hard. This could be the summary of the si ...
Alessandro leads ESTRO (European Society for Radiotherapy and Oncology) and has p ...