Professional events are no longer mere scheduled meetings, but have become real strategic drivers for different sectors. An example of this dynamism wa ...
Articles
Fernando is in charge of marketing for Portugal, Spain, Israel, Greece and Turkey ...
The cycle of poverty is a diabolical sociological phenomenon: this theory explain ...
How do you make someone feel the thrill of driving a car that can't yet set foot ...
Advertising
How long does a fad last? Dubai chocolate continues to conquer the Internet and our cravings, accumulating views, viral recipes and waiting lists. What started as an aesthetic and exotic whim has managed something more difficult, to stay in conversation and evolve. In this transition between trend and category is where brand ...
The Mobile World Congress has once again demonstrated why it continues to be the ...
MPI’s European conference comes to Barcelona, this coming week. This is a perfect ...
The New Europe meets again in Ljubljana to do business. Conventa Meet is a profes ...
Advertising
A new term enters the peculiar lexicon of our industry: "digital doppelgängers". What is a doppelgänger? According to Wikipedia, it is "the supernatural double of a living person". In our industry, to which the German agency Vok Dams has brought this term, "digital doppelgängers" are AI-driven models of the event's target au ...
Sports & Events takes a new step in its international expansion and does so with a clear commitment: Türkiy ...
Imagine this scene. You go to the game of your usual team. Scarf, sandwich, nerves and a homemade banner. But n ...
Advertising
Have you ever wanted to meet people while traveling abroad but didn’t know where or how? From this idea comes "Amigos Meet," an online community focuse ...
A spoiler: 2026 looks good for our sector. We will analyze this now in more detai ...
In just a few years, the crisis in global governance and climate denialism not on ...
We have always known our industry was capable of changing the world: raising awar ...
The BEA Awards 2025 are celebrating 20 years of recognizing the best events in Europe (and now the world). What remains of these four lustrums? A panel of four experts was asked which Grand Prix-winning event is their favorite, one expert for each five-year period. What came out? Well, in an industry now overflowing with imp ...
The large travel and events agency has published a summary of its trends for 2026 ...
With less than a week to go until the great meeting point of MICE professionals i ...
We tell you in detail the winners of the XX edition of the eventoplus Awards, a v ...
