Skip to content
ALL

Christie illuminates Madrid pavilion in Shanghai Expo

Christie illuminates Madrid pavilion in Shanghai Expo

Share news

Listen

eventoplus
What is ‘NetZero Events’, the international commitment of the MICE industry? What do ChatGPT and artificial intelligence for events mean? Companies still far from defining sustainability targets in MICE
During Shanghai World Expo 2010, a construction called attention due to its uniqueness: the Air Tree. Audiovisual displays projected 360 º images of Madrid, visible both from inside and from outside the work.

The surround effect was achieved by five projectors Christie S +16 K Roads installed in the structure. Telefonica Audiovisual Services (TSA) was the author of this visual effects.

Designed by the architectural firm Urban Ecosystem, the Tree is a bioclimatic project, a multimedia space and a meeting place for the visitors, as well as the setting for live entertainment. Madrid became the only Latin-speaking city with its own pavilion at the Expo.

Find more information on audiovisual

Related news.

See all news