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Coronita reaches consumers with its Football Challenge

Coronita reaches consumers with its Football Challenge

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To reach consumer on the points of sale, Targeting Link Thinkers launched for the beer brand the football Challenge: an action based on the classic table-soccer game and friendship.

Coronita wanted to strengthen its brand presence on the point of sale and promote proximity with the client. Idea: a series of promotional activities based on football. Under these premises, Targeting Link Thinkers created the “Foosball Challenge parties

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