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From the congress to the casino

From the congress to the casino

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Aesthetic & Anti-Aging Medicine World Congress (AMWC) was held from 31 March to 2 April at the Grimaldi Forum Monaco. The congress, with more than 10,000 participants from 120 countries, is a meeting of doctors and laboratories where technologies, techniques and the latest equipment are presented. A conference of professionals in aesthetic medicine that generates many other parallel events.

Barcelonize was responsible for organizing a social event for a group of 60 surgeons that had attended the congress from different countries- Japan, Australia, South Korea, Indonesia, Malaysia…. The request came to the agency was a themed dinner according to the destination and the most popular themes in Monaco are: circus, F1 and casino … Barcelonize, chose the latter. The place chosen was one of the most glamorous venues, The Casino Café de Paris in Monaco.

There, dinner was cooked by the chefs of “col bleu-blanc-rouge” (the best French chefs winners of MOF competition). During the dinner a DJ and a violinist played so they created an atmosphere of fusion between classical and modern music.

In order to create a relaxed space where participants could have fun and avoid a formal dinner format, the agency take advantage of the casino and created a space with gaming tables -typical of a casino-. There, attendees could ´bet´ (with chips without actual value).The evening concluded with an auction of lots of perfumes, typical products of the region … that attendees could ´buy´ with the winning chips.

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