The Mini Show: a convention in show format
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The Mini dealer network met on February 7 as real stars to celebrate. In addition to their convention, the awards to their best dealers. The Compac theater opened its doors for The Mini Show, a show in the purest musical style of the Gran Vía Katapult conducted by the agency.
The awards started as the curtain rised and the roar of engines heard preceded the time when a Mini descended the stage from the top of the theater.
A show that had as a presenter Fernando Gil and gags which was adapted to mark Tricicle , the performance of illusionist Anthony Blake , plus live tracks performed by the School Band Heat . Two hundred people occupied the stalls of the theater, which for this occasion dismounted their usual seats to accommodate mounting the dinner banquet.
Quite a theatrical release
The script of the show, which made the company YLLANA, was created as a true musical in which the various awards went combining and presenting different shows and songs performed live. The theater itself was dressed as if it received a large billboard release: photocall , red carpet and an exterior shocking illuminated headlights of a MINI illuminating the street.
