One of the most controversial aspect of participating in a trade fair is the measurement of the results obtained by the exhibitor. Many marketing and c ...
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Events with personalities require perfect protocol. Here is a brief explanation o ...
Protocol is converting into a key communication tool for the company. Here are a ...
Professional trade shows are valuable marketing instrument that require a profess ...
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One of the main factors that determine the success or failure of your participation is the management of your stand and the staff that attends it. Whether it is a standard modular stand of 9sqm or a large stand, it is imprescindible that in addition to the design, the distribution and the architecture of the […]
A concise and precise event brief helps your agency understand what you want to a ...
Early and thorough planning is vital for the success of your meeting. Here is a c ...
Have you decided to participate in an international trade fair? Here are some ste ...
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Training is vital to ensure a skilled staffÂ… but employees don’t always take it seriously. Here are a few tips to ensure enthusiastic participation! Companies invest carefully in training and some companies define this as Professional Education. However, despite the time and financial investment made, people are not c ...
To ensure and strengthen the professionality, image, awareness and seriousness of the exhibiting company to vis ...
To organise a congress, a trade fair or any type of event is never easy. It requires a lot of time and dedicati ...
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The stand is one of the most important factor for your trade fair participation. The success or failure is affected by its design and production. The s ...
During the year, many of us will be going in and out of meetings. When organising ...
When a person joins the company it means change for both current and new employee ...
The crucial moment: To be present in a trade fair for many companies is one of th ...
Organising another meeting? How can you make sure that it will be effective and meet the objectives? Here’s how you can start having great meetings! State your objective clearly Executives spend between one-quarter to one-half of their time attending meetings and many feel that much time spent in these meetings is wast ...
Trade fair marketing is based on the analysis, planning, organisation, developmen ...
Having doubts if you should participate in a trade fair? Why exhibit? Let us shar ...
With the axe coming down on the budget, you may still be left with the challenge ...