Articles

ALL, ALL

From Happening´s to Flashmob´s, in search of the absolute interaction

ALL, ALL

The best 10 songs for dancing

The decor is amazing with LEDS and retro furniture according with the meeting lei ...

ALL

No coke!

He is one of the most rewarded and respected creative director in direct marketin ...

Research and studies, ALL

Events: I can

Sure, we´re all a bit hooked on events, obsessed with live communication. But we ...

Agencies, Agencies

Opinion: Mario de las Muelas talks about purchasing practices

They are one of the most controversial practices of our industry: procurement departments in some large Spanish companies have resorted to inverted auctions to select their agencies: whoever (after a screening to get a selection of suitable agencies) accepts to organise the event cheapest will get the deal

ALL, ALL

Ten keys for a successful virtual event

How can the meeting planner use the Web2.0 technology? We asked Hector Merodio CE ...

ALL, ALL

Five new pieces of wisdom

We publish here a new selection of our best interviews, carried out during our 10 ...

ALL

Compliance: your company could save loads of money on its events!

This headline, which sounds like a bad slogan of a telemarketing programme, is pr ...

ALL, ALL

Meeting in Sefarad promotes congress tourism

Spain can boast of a rich Jewish heritage that has not gone unnoticed by the conference organizer. By partnering Meetings in Sefarad, six cities promote conference tourism with the plus of this historic attraction.

Research and studies, ALL

Five pieces of wisdom

This year is our tenth anniversary, a good opportunity to look back. We selected some of the finest bits of int ...

Sustainability and CSR, Sustainability and CSR

Guy Bigwood takes the head of GMIC and speaks about Spain

The Green Meeting Industry Council (GMIC) association was founded in 2003 to promote sustainability through tra ...

ALL, ALL

Arnaldo Nardone, ICCA-passion!

He has been a member of ICCA for 14 years and since then has managed to place Latin America on the "ICCA map." Now he aims to lead the association, wit ...

ALL, ALL

Why does Nike believe in events?

The "party" has turned into a strategic tool of brand communication since brands ...

ALL, ALL

Interview with Jeffrey Xu, CIBTM Exhibition Manager

The main Asia-based trade show for our industry, CIBTM, will take place in Beijin ...

Research and studies, ALL

The eventoplus market survey 2010

Like very year, Grupo eventoplus publishes its market survey: we analyse trends, ...

ALL, ALL

What do we mean when we talk about Web2.0 meetings?

The use our industry gives to Internet is one of its most pressing issues. Some agencies have a Web2.0 guru in their staff, others are just beginning to understand the social networking world and have decided it´s time to create a Twitter or Facebook profile (without much strategy). And if we had the "dematerialization" (mak ...