Case Studies

ALL · Italia

The North Face opens a pop-up at 2,100m altitude in the mountains

It is the preferred format to bring the brand closer to the audience and create a memorable brand experience. Until now we had seen them in our cities, ...

ALL

Technology to impact while saving rehearsal time

Audi chose the 'wow' effect of the 360º mapping to impact during the presentation ...

ALL · Portugal, Alentejo

Desalia 2018: the party disembarks in Alentejo

If last year the event changed format and the beaches of the Caribbe ...

ALL · Madrid

The iconic Big Mac celebrates its 50th anniversary amidst future trends

It is already 50 years old but it is more modern than ever... McDonald's celebrat ...

ALL · Londres

New show to know the British offer: MeetGB

The past 19th and 20th of April took place the first edition of MeetGB at the Hilton London Bankside, organized by VisitBritain. The event got in touch, with a 1-2-1 appointment format, more than 100 international buyers with 80 British companies, among which we could find Convention Bureaus, venues, hotels and DMCs. The app ...

ALL

Black Lemon, a clear example of brand experience and content generation

In one of our last issues of eventos Magazine we talked about what is happening i ...

ALL

How a worldwide leading event reinvents itself

Reinvention… only when things go wrong? What if we reinvented ourselves by choice ...

ALL · Madrid

The Spanish Cardiology Society organizes ‘eCardio 2018’, a purely online congress

The second edition of the Virtual Congress of the Spanish Society of Cardiology ( ...

ALL · Granada

ICCA gets us to experience the best of events

All of us working in this industry know that, no matter if we need walls and m2, kitchens, buses and projectors for our events, this is an industry of people. Obvious, yes, we know… but like all obvious things, sometimes we forget them. So, coming back from the Iberian congress of ICCA in Granada which Grupo eventoplus atten ...

ALL · Alemania

L’Oréal Germany opens its new HQ in Dusseldorf with a XXL house-warming experience

Passionate and innovative, these were the keywords of the briefing for the opening of L'Oréal’s new headquarter ...

ALL · Granada

ICCA’s Iberian chapter prepares a very emotion-packed congress in Granada

The Iberian Congress of the association carries on its route towards innovation and fresher formats. This time, ...

ALL · Italia

Luxury and exclusivity for an incentive in Italy … with a tour of Chianti in Ferrari

By Asun Paniagua The Platinum Partner Circle is the luxury program with an insurance company rewards its main sales partners. On this occasion the cho ...

ALL · Baqueira

Champagne at the ski slopes in the pop-up shelter of Dom Pérignon

Baqueira Beret becomes an attractive spot during ski high season so that the bran ...

ALL · Vietnam

The CSR in the Optus Australia incentive in Vietnam wins a Crystal Award

By Asun Paniagua Corporate Social Responsibility is integrated into this winning ...

ALL · Nashville, Estados Unidos

Technological innovation, CSR … and record in Convening Leaders of PCMA

From the innovative technology that allows choosing on-demand content to a master ...

ALL · Dubai

The Global Rally of Forever Living, an incentive for 12,000 people in Dubai

By Asun Paniagua An incentive trip organized by Arabian Adventures, for which they have won the SITE Crystal Award 2017 for the best incentive in Africa and Middle East. The 12,000 best sellers from more than 150 countries attended the Global Rally of Forever Living, a multi-level sales company that organizes an incentive t ...