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Virtual events are for real

Virtual events are for real

Without moving from the office, people increasingly attend conferences from California to Tokyo. It is as easy as connecting to Internet and registering to the event. Virtual meetings are increasingly for real. Has Silicon Valley won its bet? Here some examples of what is going on

A talky tool

A talky tool

If we manage to involve the target during an event and know what they think, it will be a great step forward for ROI. Museums are starting to use the SPSS predictive software to improve the interaction with the visitors, and it probably will be a matter of months until we star using the same tool for events.

20,000 people jump on four huge beds

20,000 people jump on four huge beds

To promote a promotion offering 5 million free nights at hotels from Intercontinental Hotels Group, the chain invited 20,000 people to join "the greatest experience of jumping on the bed of history."

Eventoplus