This dedicated area is home to companies looking to showcase technological, social or design innovations enabling a live and interactive experience with exhibitors demonstrating solutions, applications and technologies that can transform the meetings, events and business tourism industry.
Eric François, Chief Operating Officer, TOPI who attended EIBTM last year commented, “This was our first participation at EIBTM and I would recommend it as a “must” for event professionals and technology companies. EIBTM offered the ideal combination of learning and networking and our presence in the Innovation Zone provided a wonderful international exposure with event planners, potential partners and media outlets. As a young U.S. technology company, we would not have achieved this level of visibility and connections without the incredible support of EIBTM´s Innovation Zone. We forged relationships with a diverse group of talented professionals and I know these dialogues will continue for a long time.”
“The superb support received from EIBTM staff allowed us to show all the potential of MooveTeam and Google Glass in a really straightforward way,” Xavi Guardia, CEO MooveTeam, added further.
This year, the EIBTM Innovation Zone will be re-designed with a new look and feel. One of the new features includes Innovation in Action – a multimedia showcase of leading meetings industry innovations as they are applied in real situations, providing global suppliers such as hotels, venues or destinations, the opportunity to present case studies around their innovative solutions to enhance the event participants´ experience and move the industry forward.
“Whether one-to-one discussions, informal chats over coffee, product demonstrations, educational sessions or EIBTM social events, the Innovation Zone facilitates connections that matter across Technology and Innovation and offers an entertaining and inspirational experience. Exhibitors can show the meetings and events industry what they have to offer, spread the word on their innovative products and services, meet future partners and be seen as key players by an influential global audience,” says Graeme Barnett, EIBTM Senior Exhibition Director, Reed Travel Exhibitions.
Companies looking to showcase their innovative solutions at the Innovation Zone are invited to submit their application or for more information, please visit www.eibtm.com/izone
To find out more about the Hosted Buyer Programme and to apply for your place, please visit: www.eibtm.com/hosted
To find out more about the benefits of attending EIBTM as a Trade Visitor and to register, please visit: www.eibtm.com/visit