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Kenya launches in Spain the first Web2.0 lobby on Facebook

Kenya launches in Spain the first Web2.0 lobby on Facebook

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Social networks are becoming a must-have when promoting a destination. We have already seen this with the Netherlands, and we now have a curious case coming from Africa. Planned by the Interface Tourism Spain agency and under the slogan "For a direct flight to Kenya", the purpose of the campaign is to vindicate among Internet users the right to travel direct to Kenya.

Although Kenya is one of the most accessible countries in the region, with 91 international flights to Nairobi, its capital, there are no direct flights from Spain and people must travel through London, Amsterdam or Brussels.

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