The presentation event was held on the 22nd of March in the offices of the Consorcio located in 35, Jorgen Juan Street in Madrid. The venue was converted into a museum where through photographs, one could take a walk to the venues most emblematic and curious in Madrid, without forgetting the history, where photos of the beginning of the century was hung. Also, a promotional video of Madrid was projected and the event was closed with an apperitive cocktail.
The objective of the event was to generate awareness to the newly created Consorcio, through a massive press conference. The guests included all the mayors of the municipals that is in this Consorcio (Aranjuez, Chinchón, Escorialâ