Skip to content

The market will recover in 2010 according to a study by Ultramar Event Management

The market will recover in 2010 according to a study by Ultramar Event Management

Share news

Listen

eventoplus
What is ‘NetZero Events’, the international commitment of the MICE industry? What do ChatGPT and artificial intelligence for events mean? Companies still far from defining sustainability targets in MICE
The agency, DMC and PCO Ultramar Event Management just published a qualitative research amongst its European clients. According to them, most interviewees foresee a better 2010 than 2009.

Among the conclusions of this survey:
– Spain maintains its strong position as a destination for meetings and incentives, even though British planners require renovation and more dynamic players all over the country (Spain is identified in many cases with Barcelona)
– Morocco appears like an increasingly strong competitor. Other Southern European destinations are also getting stronger, and there is intense competition from destinations such as Thailand which offers 7-day incentives for 1,300euros per person.
– Green events are increasingly important

Related news.

See all news
MacGuffin

MacGuffin

What is the origen of the name? Mr Hitchcock used this tool to capture the viewer´s attention. He himself was the one who created that word, MacGuffin, ...