Promotrade, the trade fair for alternative advertising media will be holding its third edition from the 9th to 11th of March 2005. This new date is also held in conjunction with three other fairs organised by Feria Valencia: Intermusic (International Music Fair), InterAlimed (International. Fair Of Mediterranean Food) and Planet Night (Suppliers For The Night Entertaiment Fair).
Promotrade is the only Spanish fair that concentrates on products and services of non-conventional advertising, an activity that has a growing importance and which already take up more than 30% of the communication budget.
The organising committee is working to strengthen the show as the only exhibition in Spain and a meeting place for manufacturers and providers of the process of creation, production of promotional marketing and trade, together with the potential consumers.
In its second edition, Promotrade had almost 2,000 professional visitors of management from the main companies in Spain, experts in the promotional marketing.