553 articles found in the newspaper library

Study ‘The Future of Live Communication’ reveals changes on event strategies

These are probably times when we need to understand the evolutions of our industry more than ever. So, we welcome this new study by LiveCom Alliance, c ...

ALL · Barcelona

ISE gets ready for an impactful 2022 edition, says Mike Blackman

It is simply one of the most powerful shows in Europe: ISE, the exhibition dedica ...

Congresses · Madrid

What do ESTRO’s exhibitors think about this year’s experience?

ESTRO kickstarted the return to large international congresses in Europe, gatheri ...

ALL

How festivals bring tribes together and what this teaches us about human beings II

Time to put a little science into analyzing events! Time to analyze human behavio ...

ALL

How festivals bring tribes together and what this teaches us about human beings

Time to put a little science into analyzing events! Time to analyze human behavior, the motivations for attending and behaving in this or that way, in the event “par excellence”: the festival. To analyse this, we spoke with Nico Didry, professor of ethnomarketing at the University of Grenoble Alpes as well as event designer, ...

ALL

IMEX America will require being vaccinated

Following a recent trend in North America for event organizers to produce covid-s ...

Marketing / communication · España

BRAND EXPERIENCE is solutions focused, not channel focused

The key to brand experiences is that objectives are viewed first, then creative s ...

Ideas and tips · España

A report analyzes how European agencies have adapted

Hurt but still on its feet and fighting hard. This could be the summary of the si ...

ALL

Imex launches a new digital platform as an extension to its shows

Virtual or physical connections? This question has haunted the meetings community since the beginning of the pandemic, probably too focused on the idea of possible substitution and not enough of a complement. The IMEX Group may have found a good compromise, making the most of both formats, and just launched IMEX BuzzHub, an ...

ALL · Barcelona

The (very valuable) learnings of a unique 5,000 attendee concert

It was THE event this spring, not only because of its size (5,000 people), not only because of its enormous emo ...

ALL

Internship opportunities: a challenge for today’s students

Employment is undoubtedly a challenge in our industry and will remain so for quite a few months ahead. But besi ...

ALL

MIS, the best European MICE event of the year, brought together 310 professionals to reactivate the sector

The face-to-face event is complemented with a extra day online, confirming the trend of hybrid events. Antigen tests, FFP2 masks, ventilation of the ve ...

Ideas and tips

Tips for monetise virtual events

When is the best time to network? How long should your virtual event last in orde ...

Congresses

Meetings saving lives: ESTRO’s CEO Alessandro Cortese tells us about the impact of congresses

Alessandro leads ESTRO (European Society for Radiotherapy and Oncology) and has p ...

Destinations

Teamwork: how the ESTRO objectives materialise locally in their congress in Madrid

As we have seen in our debate of international associations about legacy / impact ...

Destinations

Local impact: a game-changer in our industry?

Association meetings are changing, and in a big way… even a transformative way for our industry. These meetings which have always fascinated us for their sheer size, are changing their priorities and adding a new, powerful dimension: the lasting impact they can have on the local societies in which they take place… because th ...